Supply Chain Digital Magazine August 2023 | Page 64

LOGISTICS

The

Future Is Bright | XPO
WATCH NOW function . “ Brands have understandable concerns when it comes to letting a partner control any aspect of their business ,” Myers says . “ For example , the impact of poor service or incomplete deliveries resulting in customer complaints is a valid issue if a company chooses the wrong logistics partner .
“ This is why it ’ s vital to properly vet any
Omnichannel retail is driving growth in the 4PL market , which is expected to hit

US $ 89.95bn by 2030 company you plan to work with before signing any contracts . At XPO , we are acutely aware of how the decision to outsource – that loss of accountability and perceived loss of control – can be worrying for companies .” This is why , he says , XPO goes “ beyond the norm ” to ensure its customers are “ fully integrated into the XPO Logistics family .” He adds that the company also ensures its staff are fully aware of all its customers ’ needs and expectations .

“ It can be challenging if a framework does not suit a customer ’ s needs or if the commercial comparison is inaccurate ,” says Myers . “ The other issue can be that sometimes brands glean the expertise and then try to put it into practice themselves . They have ex-3PL people operating their in-house logistics function , so they may feel no outsourced 3PL can do it better .”
64 August 2023