Supply Chain Digital Magazine August 2024 | Page 111

OPERATIONS

O ver the past 120 years , CH Robinson has firmly established itself as one of the world ’ s largest logistics companies , providing solutions and services for global supply chains .

Thanks to a 15,000-strong global team , spread across more than 300 offices in 37 countries , the organisation offers a vast range of services . These include ocean , air , rail and truck transportation , not to mention customs and trade compliance , warehousing , fulfilment and supply chain design and optimisation .
In North America , its home continent , CH Robinson is perhaps best known for moving more truckload freight than anyone else and managing more lessthan-truckload ( LTL ) shipments than any other 3PL .
And it ’ s in this particular space , thirdparty logistics , that the company is perceived as a true trailblazer among industry peers .
“ We were the original 3PL ,” enthuses Arun Rajan , Chief Strategy and Innovation Officer at CH Robinson . “ We essentially created the third-party logistics category , then evolved enormously over time as the world and our customers ’ needs evolved too .”
To Arun and his employer , 3PL translates as leveraging scale , data , tech and expertise to help companies operate their global supply chains in a way that wouldn ’ t be in reach on their own .
He explains : “ If you ’ re a retailer , for example , you could hire a trucking company on your own ; you could have your own fleet . But a logistics provider like us , with 7,500 retail customers and
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