ALTHEA AUSTRALIA
regarding the Fujifilm products , which are well supported by their service teams ,” says Barber . “ Globally , they recently released new ultrasound products that are now being introduced locally , so we ' re trying to open doors to our customer-base for them to demonstrate their products . We are also excited with their soon-to-be-released CT Scanner systems , which can further expand their coverage and footprint for Fujifilm . We offer consultancy and advice to them on their product ranges , suitability and positioning across the ANZ market whilst serving our customers ’ needs .”
But what is it that makes such partnerships work ? What does a partnership have to have to be successful ?
“ I think it ' s like any good relationship ,” says Barber . “ Understanding and trusting our framework and processes . They ' ve got to understand how we work and how they work with us – and to do that , good communication is required between all parties .
“ 100 % what Phil said ,” concurs Gaspar . “ You definitely have to be open and transparent ; it really is key because then there ' s no misunderstanding of what ' s happening .”
In the past , it has taken some suppliers a long time to understand Althea Australia ’ s processes , with some even slipping back into previous modes of procurement .
“ But once we installed our framework and explained how we work , they quickly adapted to become competitive ,” says Barber .
That then allowed Althea Australia to fulfil product features while driving cost advantages for clients at the same time .
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