Supply Chain Digital Magazine December 2025 | Page 88

The Red Sea crisis of early 2024 represented a significant geopolitical risk impacting global supply chains and shipping operations. The crisis escalated due to ongoing attacks on merchant shipping routes in the Red Sea, prompting major carriers such as Maersk, one of the world’ s largest container shipping companies, to significantly reduce or suspend their operations through this crucial maritime corridor.

Consequently, ships were rerouted around the Cape of Good Hope, increasing transit times by approximately 30 %. This rerouting caused widespread shipping delays and elevated transportation costs, delivering a substantial blow to operational efficiency across affected supply chains.
Global retail giants including Crocs, Walmart, Home Depot and Amazon reported disruptions in product deliveries and operational delays in early 2024. These companies faced longer lead times and surging costs, which impacted inventory availability and sales performance.
Evelyn Fornes, a Home Depot spokeswoman, stated at the time:“ We are collaborating with logistics carriers to find alternative routes to minimise the impact of the Red Sea conflict. We maintain a large and diverse supply chain with multiple partners, allowing us to be flexible and agile during disruptions.”
This emphasises a strategy of diversification and contingency planning to mitigate geopolitical risks impacting global supply chains.
88 December 2025