Supply Chain Digital Magazine February 2024 | Page 45

SAP an operational background . “ They wanted people who could go into customers with operational credibility to help the sale , and it was the best thing I ever did ,” says Wade .
That role evolved over 13 years through company acquisitions , which introduced him to the world of ERP and Procurement , MRP & Manufacturing , putting him in a unique position with a skill-set of operations , leadership and technology . He feels that a mix of experiences allows him to have empathy with his customers , as by beginning at entry level and working through different functions , it allows a greater understanding of their needs .
“ I can think of one example when I was with a manufacturing business in Italy ,” he recalls . “ I walked the shop floor with the manufacturing director , and we talked in the same language . I was able to understand what he was talking about and empathise , and it is because I ’ ve come through those experiences . So now I ’ m in leadership . I understand what it ’ s like to be a sales executive , the daily life , and I find it ’ s always helped me .”
Understanding SAP customers SAP needs little introduction as one of the world ’ s leading producers of software
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