SUPPLIER DIVERSITY
The company has developed sophisticated supply chain control towers equipped with real-time tracking and predictive analytics capabilities – an investment that proved particularly valuable during recent global disruptions .
“ BAT managed to avoid the worst of these disruptions , with our digital platforms such as P44 giving us visibility of deep sea containers , air and a good portion of our in-market road transport ,” Johan notes . “ Using AI / ML to accurately predict time of arrival , we know near real-time where our goods are , which lets us react quickly in case of delays and supply risks .”
Meanwhile , the organisation ’ s Supply Chain Risk platform , coupled with Everstream Analytics , provides comprehensive intelligence on potential risks ranging from port congestion to geopolitical developments . This technology-driven approach has transformed how BAT thinks about supply chain resilience .
Championing supplier diversity Supplier diversity plays a crucial role in BAT ’ s risk management strategy , encompassing both direct product suppliers and indirect service providers across IT and facilities management .
The company ’ s approach is governed by a comprehensive Supplier Code of Conduct , which aligns with the UN Guiding Principles on Business and Human Rights .
Johan highlights : “ Our suppliers are valued business partners and we believe that , by working together , we can raise
110 February 2025