Supply Chain Digital Magazine January 2023 | Page 41

SUPPLY CHAIN
CSCOS EMBRACING TECHNOLOGY , IBM REPORT FINDS investment , we are able to extend the reach and responsiveness of the network .
Nike ’ s consumer-facing ecommerce operations send stock via retail partners to satisfy its end customers . Digital solutions such as ours help organisations match customer demand to available inventory across the business , minimising overstocking .
How has inventory management changed since COVID-19 ? When the bricks-and-mortar retail world initially closed for Covid , online sales grew explosively , so having an omnichannel fulfilment capability became a necessity for every retailer , consumer brand , or marketplace operation .
IBM ’ s 2022 Chief Supply Chain Officer study shows that CSCOs are embracing AI and automation technologies “ to provide ecosystem interconnectivity , sustainable operations and operational predictability ”. Almost half ( 47 %) of surveyed CSCOs said they have introduced new automation technologies in the past two years to add predictability , flexibility and intelligence to their operations .
IBM found that innovating businesses are outperforming their peers on KPIs , enjoying 11 % more revenue growth on average .
Sustainability has become a higher priority : The study focuses on how CSCOs are navigating significant supply chain disruption brought about by inflation , instability in the financial markets , recent geopolitical events , a global pandemic , climate change and more – and how they plan to future-proof their supply chains .
It is based on interviews with 1,500 CSCOs and COOs in 35 countries and across 25 industries . supplychaindigital . com 41