FOREWORD Supply chain – a world of problems , and solutions
Chaos and uncertainty is buffeting retailers and manufacturers , forcing organisations to innovate their way to profit .
“ Retailers face the difficult task of managing inventory in a world of turmoil , while extending customer reach ”
Sportswear giant Nike is running a global fire-sale , because it is facing a glut of inventory , caused by – among other things – earlier-than-expected ordering by retailers , delivery problems ( both too quick and too slow ) and cash-strapped customers reigning in spending .
Nike is not alone ; many major retailers are facing the same set of issues . This has left retailers facing the perilously difficult task of managing inventory in a world of turmoil , while extending reach to customers .
While the digitalisation of inventory management can help here , we learn in this issue of Supply Chain that it is by no means a panacea .
Technology rarely is . In this instance , retailers-cummanufacturers such as Nike need to look beyond technology , to reimagine the traditional retail supply chain as far more network-based , more dynamic , and more customer-focused .
This is no small order , and is indicative of the complex problems facing many organisations in today ’ s uncertain world .
That space – where problems meet solutions – is where you will find Supply Chain magazine , asking questions and seeking answers .
SUPPLYCHAIN DIGITAL MAGAZINE IS PUBLISHED BY
SEAN ASHCROFT sean . ashcroft @ bizclikmedia . com © 2023 | ALL RIGHTS RESERVED supplychaindigital . com 5