Çağlayan Arkan , Microsoft ’ s Industrial Metaverse Global Sales Leader , has been at the forefront of supply chain and manufacturing innovation for 20 years

Çağlayan Arkan leads global industrial metaverse sales at Microsoft . If you are unsure what it is , exactly , that Arkan is selling , then join the club ; I had to look it up , which is a fair guide to just how cutting-edge his role is .

For the record , the metaverse is a massively scaled and interoperable network of real-time rendered 3D virtual worlds that can be experienced individually by an unlimited number of users .

The industrial metaverse blends the digital and physical worlds through engineering , manufacturing , and field service . Though still in its early stages , the vision is for it to enable real-time collaboration , connectivity , and spatiallyaware context within industrial environments And Microsoft is in the vanguard of this , with Arkan key to its efforts .

“ My team and I have a deep understanding of the unique challenges and opportunities that companies face in this rapidly evolving landscape ,” he says . “ Our ability to bring the power of immersive experiences into the world of work has the potential to empower millions across the globe and our commitment to supporting our customers along this journey is unwavering .”

This bleeding-edge role is one Arkan has held for just two months . Prior to that , he was Microsoft ’ s VP Global Strategy & Sales Lead , Manufacturing & Supply Chain . There , he led the company ’ s manufacturing and supply chain business globally , helping manufacturers run complex global supply chains .

In that role , Arkan said it was his job to “ help all customers rethink