“Businesses must prioritise sustainability within their shipping operations to remain competitive and attract environmentallyconscious consumers ”
ARCHITA PRASAD VICE PRESIDENT OF STRATEGY AND NEW PRODUCT DEVELOPMENT UPS CAPITAL for sustainable shipping and delivery falls on retailers , marketplaces and carriers – to the extent that they are more likely to support brands that actively incorporate eco-friendly practices into their shipping operations . In fact , a recent study carried out by UPS Capital , the fintech and insurtech division of UPS , revealed that 64 % of consumers – particularly younger generations like Gen Z and Millennials – prioritise sustainability when making purchasing decisions .
With this in mind , it has surely become crucial for firms to balance the growing demand for same-day and next-day deliveries with their ability to adapt to
100 July 2024