Supply Chain Digital Magazine July 2024 | Page 21

US $ 11bn

annual revenue covered by Vanessa ’ s role in North America button on uncertainty . But you know what ? It ’ s also been a powerful wake-up call for supply chain leaders everywhere . We ’ re not just navigating choppy waters anymore ; we ’ re building entire arks !
At L ’ Oréal , ‘ antifragility ’ is a mantra . We ’ re laser-focused on creating a supply chain that not only weathers the storms but emerges even stronger . This means doubling down on our Business Continuity Plans , diversifying our supplier network to ensure geographic proximity to our markets and leveraging the strength of our global industrial footprint . Producing products close to our consumers isn ’ t just good business , but a strategic advantage in today ’ s world . But here ’ s the secret sauce : talent . Attracting and nurturing a new generation of supply chain superheroes is critical . We need people who are not only masters of logistics and technology , but also masters of collaboration , adaptability and creative problem-solving . It ’ s about finding those rare individuals who can turn uncertainty into opportunity and build a supply chain that ’ s ready for anything the future throws its way .
Q . WHAT TECHNOLOGICAL INNOVATIONS IN THE SUPPLY CHAIN SPACE ARE YOU MOST EXCITED ABOUT ?

» AI and Gen AI , without a doubt . Imagine a world where technology doesn ’ t just support our teams but

supplychaindigital . com 21