TECH & AI logic , and either execute automatically or present recommendations to a human operator .
“ As those team members interact with the recommendations their knowledge of the business is captured , so that it can be used for future decisions , creating a cycle of continuous improvement ,” he explains .
“ With digitisation , decision making is no longer constrained by people . By automating the decision-making process , you can make 10,000 decisions a day if you need to . Team members can be in the loop for the highvalue , strategic decisions – which typically account for roughly 20 % of those that need to be made .”
Lost knowledge is a big problem for businesses Protecting against knowledge loss in the face of departing staff is one challenge of the Great Resignation and ‘ quiet quitting ’. Another is persuading people to stay , and Fontes believes digital tools can help with employee empowerment and retention . “ Technologies that digitise decision making not only retain knowledge from retirees or other decision makers who ’ ve departed , they also deliver employee empowerment and retention in a competitive labour market .”
He adds : “ By optimising , orchestrating , and accelerating decision making , companies can enable more decisions made by fewer people . Employees also gain an increased sense of doing their jobs successfully as they spend less time on repetitive and transactional activities that are better suited to machines . Instead , they ’ re able to focus on thinking creatively , beyond the data . They can build better strategies and stronger business relationships .”
Fontes believes , too , that the evolution of digital decision making has the power to change talent recruitment and acquisition . “ As decision intelligence becomes the norm , people will want to work for companies that are adopting these technologies .”
And it is technology he says can be applied with equal effectiveness to every function across any type of supply chain , including consumer packaged goods , food and beverage , healthcare and life sciences , technology and manufacturing .
“BY OPTIMISING DECISION MAKING , COMPANIES CAN ENABLE MORE DECISIONS TO BE MADE BY FEWER PEOPLE ”
FRED FONTES HEAD OF GROWTH , AERA TECHNOLOGY supplychaindigital . com 119