These partnerships follow a strategic model where external capabilities integrate seamlessly with internal platforms rather than creating dependencies. PepsiCo retains ownership of core intellectual property and platform architecture while accessing specialised skills that would be costly and time-consuming to develop internally.
The biggest challenge in scaling solutions globally involves balancing standardisation with local flexibility. Different regions have unique business practices and infrastructure constraints that require platform adaptability without compromising core functionality. The partnership model helps address this challenge by providing access to global expertise while maintaining platform consistency.
Future platforms target enhanced automation Looking ahead, Venky identifies the next frontier as hyper-personalisation at scale, integrating customer and consumer data to deliver enhanced operational decisions across manufacturing, logistics and retail channels.
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