SAP enterprises . However , this couldn ’ t be further from the truth . In fact , approximately 80 % of SAP ’ s customers are small and medium-sized enterprises ( SMEs ), not large corporations .
Tony explains this surprising statistic : “ It ’ s a common misunderstanding that SAP is only for big companies . In reality , we serve businesses of all sizes . SMEs are doing the same things as big companies , just not in the same volumes yet . Many small companies go on to become the next big companies and they need solutions that can scale with their growth .”
This versatility is one of SAP ’ s key strengths . The company ’ s solutions are designed to be scalable and adaptable , capable of meeting the needs of a small start-up as effectively as those of a multinational corporation . “ Small companies need powerful functionality and they need it to work out of the box and quickly ,” Tony adds .
“ Our solutions are now being deployed and adopted by companies of all sizes , providing them with enterprise-grade capabilities that can grow with their business .”
Interestingly , SAP ’ s cloud ERP solutions are gaining significant traction among large enterprises as well . These organisations are recognising the need to simplify their processes to be more agile and efficient , mirroring the lean and nimble approach of many successful SMEs .
“ The beauty of SAP is that you can still have it your way ,” Tony emphasises .
“We ’ re witnessing a paradigm shift in how businesses view supply chain management ”
TONY HARRIS SVP & HEAD OF MARKETING & SOLUTIONS , SAP
“ We provide a core solution with best-in-class processes and capabilities delivered out of the box , but you can still make customisations when needed . This flexibility allows businesses of all sizes to tailor our solutions to their specific needs while benefiting from our proven best practices .”
Addressing ESG and Sustainability Challenges In recent years , Environmental , Social and Governance ( ESG ) considerations have moved from the periphery to the centre of business strategy . With increasing regulations and customer awareness , businesses are under pressure to not only monitor but actively improve their ESG performance . SAP has responded to this shift by developing a range of solutions designed to help businesses meet these new challenges . supplychaindigital . com 63