INTERVIEW WITH ...
“ GS1 Standards create a common foundation that is repeatable and can be scaled across industries ” MELANIE NUCE-HILTON
TITLE : SENIOR VP , INNOVATION & PARTNERSHIPS
COMPANY : GS1 US
Nuce-Hilton is an experienced leader in innovation , partnership development , product management , marketing , and operations . She has a background in retail supply chain , e-commerce , software and services .
WHAT ROLE DOES GS1 PLAY IN SUPPLY CHAIN SUSTAINABILITY ?
» It ’ s no longer enough for a company to just say its operations are sustainable , its raw materials are ethically sourced or its products are made from recycled materials – they must be able to prove it .
This is where GS1 Standards play a pivotal role . To meet consumer demands , companies need complete , accurate and trusted data to back up their claims . As this data continues to be collected , digitised and shared in a standardised way , companies have what they need for verified transparency with trading partners and customers .
WHAT DIFFERENCE DOES GS1 MAKE IN THE US ?
» GS1 US is leading the industry toward a migration to on-pack 2D barcodes , such as QR codes . The 1D UPC barcode we ’ re all familiar with will coexist onpack with 2D barcodes for some time . The 2D barcode is extremely valuable
18 September 2023