“ Distruptions are a reality in any industry, but we view them as opportunities to learn”
HEIKO GERLING, CHIEF OPERATIONS OFFICER,
DANONE
Agility meets technology Danone’ s approach to technology in its resilient networks ensures consumer-focused efficiency by blending real-time scenario planning with a localised strategy.
Its supply chain spans a wide range of categories, from dairy to bottled water, which introduces a level of variety that requires precision planning.
“ Scenario planning helps us model the impacts of potential disruptions ahead of time, so we can move quickly, minimise risk and keep our operations running smoothly,” explains Heiko.
By working closely with supply chain planning partners, Danone connects its commercial, operational and finance units to ensure everyone has the same picture.
“ Danone has built localised playbooks and response protocols that are aligned with our global planning models yet tailored to the unique realities of each geography,” Heiko adds. These protocols help the company maintain consistency while reacting quickly to emerging challenges on the ground.
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