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Nike

Supply Chain Leader: Venkatesh Alagirisamy Industry: Fashion

Nike is built on agility as lean manufacturing cuts waste in its supply chain by 60 % while reducing production time. Outsourcing to Vietnam, China and Indonesia also lowers its costs, supported by regional hubs like Belgium’ s campus, which cut delivery times by 40 %. Its direct-toconsumer model with omni-channel logistics raised DTC revenue by 19 % in 2023 – a strategy which may set it apart when it comes to tariff recovery.

SUPPLY CHAIN LEADER: VENKATESH ALAGIRISAMY WATCH COMPANY VIDEO

56 supplychaindigital. com