SupplyChain Magazine April 2016 | Page 35

EUROPE

“ When a sustainability assessment has been positive it doesn ’ t mean we stop there - we want to see how we can improve further ”

as running shoes , skiing equipment , and everything in between .” Covestro ’ s values Covestro centres the way it does business on what it calls The Three Cs : curious , courageous , and colourful . “ Curious very much refers to the fact that we are interested in understanding what happens out there in the world and beyond our own industry ,” De With explains . “ We look for best practice there and bring it in-house . We ’ re curious about understanding other practices and how we can improve our performance .
“ Courageous is about having the courage to step up , come up with refreshing new ideas , challenging each other within the company and externally for the better . Colourful is probably a value you haven ’ t heard often , and I think that ’ s exactly what sets us apart in the chemical industry – because it ’ s not exactly seen as one of the sexier industries – but colourful is what we aim for . The kinds of applications in which our products end up are the things that make our lives brighter ,” says de With .
Integrated sustainability is also at the heart of Covestro ’ s business , which affects many of its business decisions from a People , Planet and Profit perspective : “ We are working on challenges of our time , including climate change , growing cities , and ageing populations ,”
www . covestro . com 35