SUPPLY CHAIN
and is therefore in a position to objectively evaluate how can we get the best out of suppliers .”
DUBAI
The location of IPC Middle East & Africa HQ collectively $ 5B + worth of procurement . But the IPC /
Subway Franchisee relationship goes deeper than simply supporting the procurement and supply chain .
“ IPC acts in an advisory capacity to franchisees in the fact that it is neither transacting nor executing ,” says Ramzi Baroudy , CEO of IPC ( MEA ).
“ It is about looking for the best interests of the franchisees
Fresh Perspective
Ramzi has been with IPC ( MEA ) since 2015 , having spent a large part of his career with Fast Moving Consumer Goods ( FMCG ) across Nestle , Kraft Foods , General Mills and PepsiCo spanning the sales and marketing spectrum as well as some experience in an operations and manufacturing capacity .
It is this atypical experience that he feels places him in a good position with IPC as it allows him to come into the business with fresh eyes and to “ see the bigger picture ”.
“ My experience provided me with an understanding of the end to end supply chain and procurement and how it affects overall costs as well as how a product gets to market ,” he says .
IPC ( MEA ) works with and supports Subway franchisees across the Middle East and Africa regions by ensuring that suppliers comply with the Subway Gold Standard product specifications , while delivering the same level of high
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