DENTSU AEGIS NETWORK
Dentsu Aegis Network is tackling the need for a centralized procurement function to meet the demands of a strategy targeting growth through acquisition
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T he Dentsu Aegis Network is the first global marketing services group built for the digital economy ; designed around the needs of its customers with the goal of driving sustainable business growth for their brands and business . Growth through acquisitions ( such as Merkle ), aligned with organic development , is key to the company ’ s own strategy . To keep pace with that growth it became essential for Dentsu Aegis to create a centralized procurement team in each of its regions of operation .
Sabrina Traskos , Senior Vice President , Procurement , heads up the organization ’ s American Procurement Team . “ My team is responsible for the entire spectrum of procurement activities , from strategic sourcing all the way through to issuing POs and ensuring invoices are correct ; as well as looking after real estate and facilities on a day to day basis ,” she says . “ The focus of what we ’ re doing is supporting the entire network throughout the procurement lifecycle .”
The challenge for Traskos and her team is to build out a centralized function while assisting the brands across the Dentsu Aegis Network with their
AUGUST 2019