SupplyChain Magazine August 2019 | Page 250

GRUPO BIMBO
250
“ In terms of our logistics , we need talent that leads the change and challenges the status quo to keep improving . For that , we have important talent mechanisms of attraction and retention of talent , with many possibilities of international development ,” says Rodriguez Pauli .
“ We ’ re also migrating towards a more ideal fleet management model ,” he adds . “ In the entire region , we ’ re making an effort to optimize transportation , and in Chile we ´ re studying options to make it more sustainable and efficient . The world is changing quickly in terms of access to market , digitalization and information . We are already migrating toward actions that help us compete in these terms .”
It is clear that technology will continue to set the tone and add further value across the supply chain at Grupo Bimbo . By reshaping its distribution networks , investing in exceptional enterprise resource planning ( ERP ) software and onboarding new digital applications , productivity levels are set to rise and deliver a number of advantages which are transversal and will deliver optimum efficiency . “ We must
COMPANY FACTS
• Grupo Bimbo has built a global presence across more than 30 countries
• Grupo Bimbo reached US $ 15bn in sales in 2018
• Grupo Bimbo houses one of the largest directdistribution networks in the world
• Grupo Bimbo has been recognized as one of the World ’ s Most Ethical Companies by the Ethisphere Institute
• Grupo Bimbo is in the process of adapting its network to reflect the reality of each country in which it operates
• Grupo Bimbo is the first company across Mexico and Latin America to join the RE100
• Adopting Cloud and an advanced logistics suite , will see the business gain increased traceability and improve decision-making across the organization
AUGUST 2019