WITH SINGAPORE AS ITS NERVE CENTRE OF SHOE PRODUCTION , ECCO SHOES IS REAPING THE BENEFITS OF BEING CLOSE TO THE POINT OF MANUFACTURE ; A SUPPLY CHAIN TRANSFORMATION IS GATHERING SPEED

Quality Danish shoemaker ECCO Shoes has shifted its focus eastwards in recent years . By moving functionalities to Singapore , the company is now closer to its substantial Asian manufacturing base , and is driving innovation across its supply chain . Quickly becoming one of the regional industry leaders has just been one effect of the move , explains Supply Chain Director Scott Phillips . The citystate boasts fantastic infrastructure links and one of the most business-friendly environments in the world , both of which Phillips and his team have leveraged to build a fit for purpose operations hub . Business Review Asia speaks to him at length to learn how this was achieved , and what challenges have been overcome .