63 the market outperforming those without by three times .
By focusing on ethics and sustainability via total transparency , companies can leverage the positivity of this image to build their brands as powers for good , encourage investment , mitigate risk both in terms of supply chain stability and public relations , and boost value for shareholders .
To find out more visit www . ariba . com / about / procure-withpurpose to download the white paper # makeprocurementawesome
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