ROSS VIDEO
92 products , or the bare-boards that are used in printed circuit board assembly , are our designs . We own them and there ’ s competition for our business from around the world . These items are built to print , and reflect the diversity of the finished products we sell . Once again , it ’ s high mix , low volume for these suppliers .”
On the other side of the coin , Pulcine and his team are buying other people ’ s designs , such as semiconductors and interconnect components . “ We use the famous names that people who know electronics would recognize ; the same manufacturers are found in telecommunications products , computing and so on . In total , we are using over 5,000 different components from over 500 different manufacturers across our current portfolio . These numbers have doubled over the last six years as Ross Video ’ s product offerings have expanded . Most of the manufacturing suppliers involved do not sell direct to companies like Ross , but sell via a layer of distribution . Ross uses a combination of the largest international electronics distributors and smaller niche players , where appropriate . There are some
Left to Right : Sandra Miller ; Stockroom , Jamie Lake ; Purchasing , Melanie Talia ; Quality and Materials , Bill Pulcine , Deborah Dougherty ; Export Compliance , Logistics , Order Entry , Order Management , Brad Somers , Master Scheduling / Planning
electronic component manufacturers who will sell direct to us , but they ’ re largely the exception . It ’ s a complex ecosystem , really .” Ross Video uses many distribution companies including NF Smith & Associates which operates out of Houston . NF Smith deals in a massive line of electronic components .
Smith has helped Ross Video keep up to date with current component price and demand trends in the supply
DECEMBER 2018