ERDINGER WEISSBRÄU
Florian Eineder , Head of Procurement , discusses his vision of a first-of-its-kind procurement transformation at the private brewery Erdinger Weissbräu
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B etween 2004 and 2018 , Florian Eineder worked in the solar power , trucking , oil and gas , chemical , utilities , market research and procurement consulting industries . He moved onwards and upwards in the procurement divisions of the world ’ s most important companies , leading global teams and driving transformation at speed and scale . Even early on a Friday morning , with the weekend firmly in sight , his voice is bright and energetic over the phone , rising to laughter as we ask the obvious question . “ Why did you decide to go and work in a brewery ?” “ Come on ,” he chuckles . “ Isn ’ t that obvious ?”
Of the dizzying varieties of beer brewed around the world throughout history , wheat beer has one of the most interesting stories . A passionate beer lover , Eineder chose the brewery that reigns supreme in the wheat beer niche : Erdinger Weissbier .
The roots of wheat beer date back to ancient Egypt . Its properly documented history only began around 500 years ago in the Duchy of Bavaria . At the time , beer made from wheat was quite
DECEMBER 2019