thinking and a strong ability for customer needs , leadership and cultural change . “ It all started with a gap evaluation in cooperation with an external partner ,” explains Gaida . “ Since the market and also our customers are changing faster than ever , we had to adapt our approach and processes to the changing environment . We had room for development in regards to usage of data , knowledge transfer and historically grown structures . The goal was to build up a scalable business which allows us to be more innovative and flexible , but at the same time to create a workplace which everyone enjoys working in .”
As a result of the impact of COVID-19 , Gaida is relieved that his organisation began its digital transformation journey three years prior to the pandemic . “ COVID-19 meant companies had to transform operations almost overnight , but this wasn ’ t completely the case for us ,” says Gaida . “ Apart from our transformation , we also went through a cultural transformation which included experiments with new work elements such as remote working and transformational
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