PARTNERSHIP IN TECHNOLOGY
USA has developed to manage the logistics and fulfillment aspects of the entire supply chain .
PARTNERSHIP IN TECHNOLOGY
Brittyne Lewis , who looks after side of the business that deals with metadata , audio , artificial intelligence , retail data tracking , and digital technologies , was keen to explain the ways in which technology has disrupted the information market . “ Every year something new comes up whether it ’ s from publishers ’ prospectuses , how Amazon , Google and Apple are operating or new data being available ,” says Lewis . “ Data presents a big challenge . The retail industry , for example , has been able to capture a lot of customer data , but in the publishing space that hasn ’ t really happened to the same extent – yet . So I ’ d say we aim to help publishers to navigate the digital landscape .”
To make this possible LSC is exploring and growing every opportunity . In the summer of 2018 , it took the first step and investing in an AI tech start-up focused on the publishing and media industry , with an eye towards providing target audience data to drive marketing strategies . LSC has also developed a publisherfacing platform called HarvestView designed to increase book discoverability and help
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