SupplyChain Magazine February 2020 | Page 105

THE IMPORTANCE OF END-TO-END VISIBILITY
CLICK TO WATCH : ‘ NOKIA 7.2 – GO AND CREATE ’ 105 among the top five smartphone players in the MENA region . Moreover , the company is very proud to have been recently ranked on the top world ’ s 25 fastest growing brands of the past five years and second best performing in Europe . Through its partnerships with Verizon and Cricket Wireless , the company has also expanded into North America . With these global expansions HMD Global has adopted a multi ODM strategy to meet demands and improve competitiveness .
THE IMPORTANCE OF END-TO-END VISIBILITY
When it comes to HMD Global ’ s logistics operations , “ end-to-end visibility is critical for our business ,” says Samara . “ It enables us to make more informed decisions at exactly the right time , in a dynamic and agile industry .” In its efforts to achieve 100 % end-to-end visibility , HMD Global has been investing in the development of internal systems . “ To provide such service and visibility , we think it is best to have the
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