MIDDLE EAST
“ As a company , we learn to ensure that the customer is at the centre of everything we do ”
— Sulaiman Pallak , Head of Global Purchasing and Supply Chain form the Supply Council for the Middle East from a wide range of strategic suppliers that we develop as we expand ,” Pallak says . “ This council will be the acting voice for GM as we seek out and define our future supplier portfolio .”
GM ’ s journey is one of continuous evolution . No journey can ever truly end and Pallak recognises that while this is a journey of transformation for the company internally , there is one key component that cannot be forgotten – the customer .
“ As a company , we learn to ensure that the customer is at the centre of everything we do ,” he says . “ Every product , innovative technology or efficiency that we enable is done so through customer focused priorities . “ Is the customer getting the right product , at the right time , at the right quality ? Is the customer getting the right care of service once the vehicle is sold ?
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