SupplyChain Magazine July 2022 | Page 33

Webro ’ s Director Chris Bacon talks Cables and Connectivity

Webro ’ s Director Chris Bacon talks Cables and Connectivity

Webro was created in 1980 and is the foremost cable and connectivity provider based in the UK , supplying critical solutions to the wider European market
Chris Bacon is Sales Director of Webro , and has been in the Cable and Connectivity Industry for over 27 years .
“ I was quite a young man when I started as a Planning Assistant at a local manufacturing company , Raydex , who made cables for communication and RF markets . “ Over time , I ’ ve performed many roles , which have included Technical , Design , Process Engineering , Sales and Business Management .”
Webro was created in 1980 as UK agents for Pope . With over 42 years of trading history , Webro has developed business in many different product areas outside of the original wiring , TV and satellite portfolio ’ s . This includes Industrial , Data , Telecoms , Broadcast , Control and Instrumentation .
Webro ’ s facility , as it stands today , has 4,600SQM of internal warehouse floor space . “ Our narrow aisle racking allows us to stack up to four pallets high , resulting in over 18,000SQM of racking storage ,” says Chris . “ In addition we have over 2,500SMQ of yard space , enabling storage of external product types . With such a large amount of space , our stock value is typically high , helping us to service our customers with ease on a next-day-delivery basis .”
Webro are ISO 14001 certificate holders , so have obligations in terms of Sustainability and Environmental commitments . Chris says , “ over the past few years , we ’ ve adopted the policy of reduction in nonrecyclable plastics .”
“ In addition , product miniaturisation within select markets will reduce plastic use within both packaging and product manufacture . We ’ ve also reduced our internal combustion vehicle fleet . Our current profile includes 50 % electric vehicles and 25 % hybrid , with the long term commitment to completely move away from internal combustion .”
Webro ’ s future business strategy includes the pursuit of new market areas .
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