SupplyChain Magazine June 2022 | Page 20

FIVE MINUTES WITH ...

RICHARD LORD

VP Sales , Asia-Pacific , Kinaxis
SUPPLY CHAINS THE WORLD OVER FACE SIMILAR PROBLEMS , BUT REGIONAL COMPLEXITIES CAN ALSO BRING THEIR OWN UNIQUE CHALLENGES , SAYS RICHARD LORD
Q . TELL US A LITTLE OF YOURSELF AND KINAXIS

» I am an enterprise software entrepreneur with 25 years ’ experience in building effective enterprise software sales operations in Asia- Pacific and Japan . Kinaxis combines human intelligence with AI and planning to help companies plan for , and monitor , risk .

Q . HOW CAN BUSINESSES PLAN AMID CHAOS ?

» It ’ s clear there will be more and more disruptions in the future , so forecasting both demand and supply will be even more challenging , looking ahead . The key to thriving in the future will be to move beyond the slow , cascaded planning processes of the past 30 years . This means eliminating operational silos and focusing on improving the end-to-end supply chain , instead of individual links . By using a single version of the truth , built from accurate , up-to-date real-time data , businesses will gain a competitive edge .

Q . HOW DOES KINAXIS USE MACHINE- LEARNING TO SOLVE PLANNING PROBLEMS ?

» We use Heuristics for real-time simulations in supply-and-demand planning , optimisation for use-cases , and machine learning for complex industries , such as retail , consumer packaged goods , life sciences and problems that require

20 June 2022