TECHNOLOGY
Nine West has been using the new platform since 2014
both retailers and shoppers .” EBay stated that top retailers are using the Retail Associate platform in conjunction with the National Retail Federation ’ s annual expo . Aeropostale and Nine West began using the platform in stores in the fourth quarter of last year .
According to the eBay white paper “ From Cashier to Concierge ,” 85 percent of retailers currently cannot customise a store visit due to lack of information about the customer . Retailers must be able to recognise when frequent shoppers enter their store . Among retailers surveyed by eBay , 76 percent did not know when a specific customer was in their store .
Geisinger , whose team is focused on transforming how retailers engage in an omnichannel world , said : “ Traditionally , when a customer enters a store and doesn ’ t buy , the retailer has no notion that the customer even exists . The Retail Associate Platform helps retailers capture , retain and leverage more information and function more effectively in an omnichannel shopping environment .
Magento video testimonials 24 March 2015