LATIN AMERICA
“ Logistics can be quite challenging in Colombia . To improve competitiveness , multimodal logistics , including train freight and the Magdalena River , would perhaps be a good alternative with an interesting future ”
– Rodrigo Godinho , VP and GPSC Director of General Motors for Colombia and Ecuador .
buses and trucks , the Onix , Sonic , Cruze , the sporty Camaro and comfortable and practical trucks such as the Trailblazer , Tracker , Captiva , Traverse and Tahoe are but a few of the vehicles GM Colmotores has to offer . A network of 29 dealers across the country paired with colossal distribution efforts have made these vehicles available to Colombian drivers .
Likewise , many of the country ’ s leading companies trust GM Colmotores buses and trucks , as well as vehicles , to make up the bulk ( if not all ) of their fleet – proof that Chevrolet is a recognized reliable partner .
The manufacturing process , including stamping , was implemented in recent years and transformed the company from an assembly plant into the country ’ s only automaker . Today , the company manufactures the components it once had to import from abroad . Interestingly , and perhaps serendipitously , the limited availability of automation suppliers resulted in having to train a group of employees to become specialized in robotic integration for the production processes . Under an initiative developed in 2011 , today , 30 robots have been integrated into the assembly as well as the car body welding lines .
“ These are advances that allow us to maintain a competitive edge . The milestones reached here have repositioned the brand and today we are Colombia ’ s manufacturer of choice ,” says Juan Carlos Landázuri , Vice President of Manufacturing and Quality for GM Colmotores .
Originally from Ecuador , Landázuri is a mechanical engineer who graduated from the Tecnológico de
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