EUROPE three major goals in place to achieve by 2020 . These include commitments to using 40 percent renewable energy in global operations with a long term goal of 100 percent , zerodeforestation associated with HP paper and paper-based packaging , and a 25 percent reduction in its product portfolio ’ s greenhouse gas ( GHG ) emissions intensity compared to 2010 . The supply chain is already one step ahead in this regard ; HP ’ s supply chain is already 20 percent less GHG intensive than it was just six years ago .
HP is also reducing the environmental footprint throughout both its value chain and product lifecycles by shifting both product design and business models toward a materials- and energy-efficient circular economy . HP innovations that support a circular economy include core technologies such as inkjet and LaserJet cartridges made with closed loop plastics and breakthrough technologies like 3D print solutions as well as transformative business models that offer printing and personal systems as ongoing services rather than products to buy and replace .
On the social side , HP has a vital role to play in the communities it is present . This is no more apparent than in China , where much energy has gone into boosting economic areas inland . Schmitz explains : “ We have been working closely with the Chinese government to establish economic activity inland , as historically a high proportion took place on the coast . We piloted the first factory inland which actually turned out to be a far better setup as workers don ’ t need to relocate for their jobs , and the area benefits from the development both of the factory itself and surrounding infrastructure .”
Such infrastructure includes the development of what is known as the new Silk Road , a train route connecting inland China with Duisburg in Germany , via Kazakhstan , Russia , Belarus and Poland . Opened in mid-2011 , the line now carries up to five trains a week full of HP goods , greatly reducing turnaround times and cutting costs . And HP continues to pursue further development of this route . Recently ,
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