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“ Everyone is demanding more of logistics providers , especially with regard to the speed and frequency of deliveries ,” says King . “ As a result , air cargo companies are expected to deliver packages faster – and with more accuracy – while keeping costs to a new competitive low .” Technology is helping to transform freight forwarding in several different ways , from robotics and automated systems to augmented reality , drones , Big Data and AI . Anton Inshutin , partner at technology venture capital firm RTP Global , believes that the logistics industry still has some catching up to do in comparison to its counterparts . “ The logistics sector on the whole has been relatively slow to embrace innovation , and arguably the last big , industry-defining leap forward in logistics came in the middle of the 20th century with the arrival of the standardised shipping container ,” explains Inshutin . “ Many processes in the freight-forwarding industry remain very inefficient and traditional LSPs are struggling to , or failing to , innovate . The shippers , their clients , are still
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