SupplyChain Magazine May 2015 | Page 11

THE LOGISTICS OF FASHION
and easy customs clearance .
5 . Be realistic about what you can offer
The size of the UK means you can pretty much guarantee next day delivery nationwide , but getting your product into far-reaching countries safely and securely will arguably take more time . As the industry continues to grow , we are seeing increased demand on the fashion supply chain as brands compete with each other to get their products from catwalk to customer as quickly and efficiently as possible . Speak to your logistics provider who can advise on likely delivery times based on individual country tariffs and border requirements . The UKTI is also an invaluable source of information for commodity codes and other measures applying to exports using its free online UK Trade Tariff .
For the thousands of people attending this month ’ s Fashion Week shows , the majority will not fully appreciate the lengths taken and miles travelled to get the clothes ready for public display . In an industry where as much as 80 percent of a business ’ total expenditure goes into the supply chain , agile distribution is critical .
Whether transporting apparel for an event of this nature or to retailers around the world , partnering with a trusted logistics provider should be a top priority for those in the industry looking to capitalise on global opportunities .
At London Fashion Week alone , shows are streamed live to 160 countries worldwide and over £ 100 million worth of orders placed . With such big business readily available for those that have the right logistics support behind them , considering some of our advice points will ensure budding designers and brands make a truly global fashion statement all year round .
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