“ What you see in the market – the presentations , the articles , the talks about trading values , terms like ‘ game change ’, ‘ new paradigm ’, ‘ transformative ’, ‘ disruptive ’ – so much of that is hyperbole ,” says Stefan Bungart , Head of Digitalization in the Power Generation Services Department of Siemens .

“ All these big words don ’ t translate into real outcomes or meaningful action for customers . The real pain points they are asking about aren ’ t to do with understanding the transformative effects of digitalization . They want to know , for example how they can keep up with industry standards , how to create a more fuel-efficient fleet , and how to keep data safe . Those are just some of the issues we ’ re addressing . There ’ s a lot of noise around digitalization , and we ’ re working to cut through that noise and get to the core benefits .”

Power generation customers look to the company for simplified , focused , and tailored solutions . Siemens delivers a wide range of data-driven products and services to meet changing industry requirements , bringing technology together with customer challenges to generate real and meaningful value . Generally the focus lies within three focus areas – profitability , mitigating risk , and improving performance – and Siemens supports customers to drive these goals .

“ With digitalization , it ’ s a matter of applying it to problems in your organization in a positive way ,” Bungart continues . “ We help people get to the real value that digital services can provide rather than spending a lot of time talking about potential opportunities . We ’ ve been building a large set of experiences with customers and engaging in many projects to optimize our performance . Really , what we ’ re trying to do is help our customers understand how they can use digitalization strategically .”

End-to-end cyber security is of paramount importance to Siemens , and that emphasis is what sets it apart from many competitors . It boasts a suite of services based on data and analytics targeted to a range of needs , including data protection , to ensure information and infrastructure are fully protected .

“ All of our services sit on a secure IoT operating system that Siemens has developed called MindSphere ,” says Bungart . “ The end-to-end security element we ’ ve built into it makes it incomparable ; it ’ s a secure environment from the sensor to cloud , for which we developed specific hardware and software , ensuring plug-and-play capability .

" While some see data as gold , simply collecting data for data ' s sake is no remedy . It requires the best possible technology to protect it and the best possible minds to interpret and realize its full value . It ' s not a question of waiting 10 years for digitalization to develop - it ' s here now and Siemens is at the forefront .

www . siemens . com / digital-services-energy