AFRICA
Agrochemical inputs of Ecom Ghana - Crop Doctor products
“ This spirit of entrepreneurship is what I feel is a huge contributor to our success as a company .”
Rahul takes this one step further , identifying that any success that ECOM has achieved has not come from having the best facilities or brands .
“ Our greatest asset is the good people we have ,” says Rahul . “ If you want good people to create value for you , they need to feel that their inherent ambitions are being met and , in most cases , that means developing them as people and as employees .
“ What we are trying to do here is based around finding innovative ways of solving a problem and in order to do that and to find innovation , you need to empower those employees .” As a commodity trader , ECOM places great emphasis on establishing strong relationships with a number of vendors , vendors that will help the company deliver on its promise . ECOM works with some of the largest chocolate makers in the world , such as Lindt , Nestlé , Mars , Hershey and Ferrero , but for Muzzammil it ’ s much more about how those companies ’ sustainable goals and beliefs align with ECOM .
“ All these clients have their certified , sustainable , and verified programmes going all the way back to the farmers ,” he says . “ And obviously , the clients every year on year , they commit to their sustainability programme . Where ECOM comes in is , we act as the executor for the clients on the ground and to me , these vendor relationships have really proved key in enabling the significant growth of the company .”
ECOM is currently undergoing a major increase as to the scale of its
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