CLICK TO WATCH : ‘ HOP SUMMIT 2018 ’ 27 their entitlement cut . “ Because of this , they use what we call flood irrigation , which is very costly and inefficient . You saturate the place with water and only so much of it is used by crops while the rest is -wasted,” explains Frost . The challenge here is that , while AB InBev can advise on the best time and volume with which to irrigate crops , the water regulations throw up a barrier to optimising the process . “ This is an area where we ’ re getting involved by emphasising the issue , demonstrating what can be done to resolve it , and trying to use our corporate affairs
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