ASIA

- we are in it for the long-term . We cannot just go to a customer and say ‘ okay , we take the quick money for one year ’ and then forget about them . Our strategy is to invest in long term relationships with our customers . That ’ s why we have our own assets and develop further together with our customers further business and collaboration . We as a company has already invested quite a lot of money here in Thailand and our plan is to continue to do so . We have some customers that have been with us for more than 15 years , and we work every day to keep them satisfied and expand our long-lasting collaborations .”

Innovating to improve customer delivery All of Katoen Natie ’ s work to improve its service is part of its promise to deliver ‘ value-added logistics ’, and a key selling point of its offering is a

sophisticated IT management solution that successfully connects its own system with those of its customers , giving all of the information and reporting needed for the customers to optimize their planning , work process and logistic flows . The solution , built using electronic data interchange ( EDI ) technology , generates automatic reports on a highly-secure two-way channel between both companies . It ’ s a process that has proven highly successful for Katoen Natie , but also one to which it commits time and resources to improving . “ To have an efficient and correct information flow is really important . Otherwise , our customers cannot work ,” Derbaudrenghien explains . “ We have a complete team that is working on that in our HQ . It develops regularly based on feedback from our customers , improving our system to be up to date with the developments

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