SupplyChain Magazine November 2019 | Page 44

PROCUREMENT TRANSFORMATION
44 mation , Robotics and Space ) in Las Vegas earlier this year , Amazon unveiled its latest Prime Air innovation : drones that deliver straight to customers ’ doors . The drones , which are fully electric and can fly up to 15 miles to deliver packages under five pounds to customers in less than 30 minutes , are the latest example of Amazon ’ s determination to push what is possible . But , despite the implementation of new technology such as AI and machine learning ( ML ), Amazon does also consider its sustainability drive as it seeks to achieve “ Shipment Zero ” and aims to ensure all of its shipments become zero carbon , as the company harbours the ambition of achieving 50 % of all shipments net zero by 2030 .
Speaking exclusively to Supply Chain Digital , Kiri Masters , Founder & CEO of Bobsled Marketing , a digital agency that helps consumer product brands grow and protect their Amazon marketplace channels , believes it ’ s become clear that Amazon has become a major player in the logistics space . “ Five years ago ,

“ AMAZON ’ S WAREHOUSE AND DISTRIBUTION CENTRES TOTAL 386 FACILITIES , AS WELL AS 159 FULFILMENT CENTRES , 47 INBOUND AND OUTBOUND SORTATION HUBS AS WELL AS 52 PRIME NOW HUBS AND 115 LOCAL DELIVERY STATIONS ”

NOVEMBER 2019