Martins Atacado
Brazil retailers , and to company clients . Since 1990 , the Martins do Varejo University has already trained close to 300,000 people and modernized more than 15,000 stores throughout the country .
The regional division of Martins also allowed the company to utilize the concept of Management by Category , which consists of organizing and managing the correct supply of products at the point of purchase , according to the needs of the consumer . “ We started acting in a segmented manner , with a more specialized sales team that thinks about the management of product categories from the supplier up to the sale by our client to the end consumer ,” Faria says .
Since such concepts can be applied in all
UMV training for small business
Supplyer profile
MAN Latin America
Manufacturer
of Volkswagen and MAN trucks and buses , MAN Latin America is the largest manufacturer of trucks and second largest manufacturer of buses in South America . In 2013 , the company assured its 11th consecutive year of leadership in truck sales in Brazil , position also guaranteed in the first half of 2014 , according to Anfavea . It is also the major export of such product . Customers in more than 30 countries in two continents benefit from MAN Latin America ’ s philosophy to offer tailor-made products . With resellers and importers located strategically through Latin America and Africa , MAN Latin America offers fleet owners and autonomous importers complete transport solutions that do not sum up only to vehicle sales , since , just as the sturdiness of its products , the company ’ s post-sale services is renowned .
www . man-la . com www . martins . com . br 141