— Rich Katz , CEO , Elemica

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Our innovations also connect to larger societal issues . For example , Elemica Quality improves customer satisfaction , corporate profits , and product quality . Morton Salt uses Elemica Quality to reduce the cost and time associated with the production of customer-bound certificates . As consumers , we are generally most familiar with the salt we use in food , but even here , the story is not as simple as it sounds . Different methods are employed to incorporate salt into our food or as part of processing it . These methods and the execution of their processes are invisible to consumers but are driven by a focus on quality , i . e ., the performance of their products for which they are intended .

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