failure to meet these expectations and the use of social media as a platform to voice customer complaints in the public forum , it ’ s more important now than ever for businesses to deliver upon their promises .”
Whatever the solution , and whatever the shape and size of the next problem that the burgeoning online shopping space throws at its supply chain operators , there is no going back .
A new type of interaction between company and customer , first seen on 11 August 1994 in a small house in Nashua , has woven itself into the very fabric of modern life and business . Supply chains will adapt , new technologies will be adopted and , in the meantime - alongside the people of Chad - we should all take note of the day that changed the global supply chain forever .
51 www . supplychaindigital . com