25 she explains . “ When we ’ re seeking to form a partnership , we ’ re searching for partners that are aligned to our strategy and can mutually grow with us .” Liot points to its partnership with Asendia as a particularly important relationship . “ We ’ ve worked with Asendia for several years and we challenge them every year ,” explains Liot . “ Asendia have shared values with us and acknowledge when things aren ’ t perfect and are always willing to work with us to make things better .
We have a very open and understanding partnership and it has generated a lot of value . Asendia also places considerable importance on sustainability , which is incredibly important to us too .” With sustainability in mind , Shetty affirms that Adore Me is committed to its sustainability goals and has undertaken several initiatives to achieve a more environmentally friendly packaging output . “ We now have an ecomailer which is made up of recycled content and can be recycled . We ’ re using
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