SupplyChain Magazine September 2014 | Page 14

LOGISTICS
an issue for the industry as a whole – the past couple of years has seen a lot of new vessels ordered pre-2008 now being introduced , leading to a surplus of space . Our own network efficiency drive means that we are not as exposed as some of our competitors .
The world has been slow to recover from the recession , but we expect the global demand for container shipping to increase by 4-5 percent in 2014 , and we aim to grow with the market .
However , over capacity will remain an issue , as will freight rates . The fluctuating cost of fuel will also remain a consistent challenge , both for our vessels and for our inland costs .
SCD : On a general note , what sets you apart from competitors within the market ?
BG : Our reliability is a major factor , as is our investment in new ways of doing business . We offer our customers an industry-leading online booking system , My Maersk Line , and many of our customers , both in the UK and abroad , now manage their bookings online .
In the UK , we offer a ship to store door service with an extensive inland network of rail and road haulage ,
meaning businesses from across the country can benefit from our services which call at Felixstowe .
We ’ re also breaking new ground in our approach to being more sustainable as a business . When you have the footprint we do , you have a big impact on the environment . For us this means we have a big responsibility as well . We have now reduced our CO2 emissions by more than one-third since 2007 .
We are seeing customers with large supply chains taking more interest in their overall impact , and many
14 September 2014