difference , only they ’ re paralysed . They don ’ t know where to start .”
Sustainability trailblazers ‘ are investing smartly ’ Businesses in such a state of paralysis are fundamentally unlike those at the other end of the sustainability spectrum , who Hinish dubbed “ trailblazers ” and “ strivers ”.
“ These organisations outperform in carbon-reduction initiatives and strategy ,” she said . “ When you use carbon as a leading indicator , it becomes clear these folks are breaking the barriers ; the differentiator is how they ' re using smart investments in technology to modernise and make it real .” Hinish offered Unilever as an example of a multinational company who are “ walking the talk ” on sustainability .
“ For them , it ' s a core value – and it shows ,” she said . “ It has cascaded down through their performance , on a strategic , operational , and tactical level . Using technology , they leverage sustainability as a competitive advantage .”
On that point , Hinish explained that sustainability and profitability must not be viewed as mutually-exclusive goals . “ It ’ s a mindset shift ,” she said . “ It ’ s a culture change , a talent transformation change . It ’ s about seeing sustainability as being good for the planet , good for society , and good for business .”
Procurement & Supply Chain Live London 2022 will take place at the QEII Centre from 12-13 October . To find out more , click here .
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