Supply Chain Digital Magazine January 2026 | Page 165

LOGISTICS
“ A circular economy closes this loop and reverse logistics is the engine that makes it possible. It retrieves used products, moves them back through the supply chain and prepares them for reuse through repair, refurbishment, recycling or safe disposal. This process preserves value, reduces waste and aligns sustainability with profitability.
“ Regulations like Europe’ s Circular Economy Action Plan and extended producer responsibility laws make take-back programs essential for compliance and competitiveness,” he continues.
“ Without it, circular models fail; with it, waste becomes a resource, packaging is recycled, devices yield parts and materials re-enter production. Studies confirm these systems cut landfill pollution, conserve resources and create jobs.”
With the support of technology, specialist partners and innovative policies, businesses can transform reverse logistics from a costly burden into a competitive advantage that strengthens brand reputation and delivers sustainable growth.
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