Supply Chain Digital Magazine July 2024 | Page 61

ONEMAGNIFY

“Salesforce will bring us in knowing that we ’ re a trusted partner that understands the industry , especially in manufacturing automotive and energy , which is a core vertical for Salesforce ”

STEVE FARR CHIEF DIGITAL OFFICER , ONEMAGNIFY
of where we can leverage AI , whether it be a customer value model , a lead scoring model or a content responsiveness model .”
“ Part of what we do is work with companies to really help prioritise the impact , that quick time to value , showing those use cases and the business ROI early in the journey so that the stakeholders and senior executives don ’ t get disillusioned by the size of the investment ,” Steve explains . “ So making sure we ’ re bringing those key points
Building solutions through a dynamic partner ecosystem OneMagnify doesn ’ t work alone . The company is acutely aware that businesses are at their best when engaged with a vibrant , versatile ecosystem that offers expertise in every niche . One of OneMagnify ’ s most influential partnerships has been with Salesforce , the leading CRM provider .
“ We ’ re an official Salesforce partner ,” Steve states proudly . “ We are tech agnostic , so we bring Salesforce in
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