Supply Chain Digital Magazine June 2024 | Page 64

SUPPLIER DIVERSITY
David explains . “ We ’ re essentially the conduit of the market back into SAP ’ s development organisation .”
What ’ s more , David and his team work hard to determine which innovations should be prioritised , as well as the partnerships worth pursuing or strengthening .
“ In close collaboration with SAP ’ s product innovation teams , we bring the digital supply chain to life ,” he continues . “ Then , we also share that strategy with customers , partners and analysts .”
Leading by example David joined SAP back in 2014 to take up a role as Senior Director Product Management and went on to progress through the ranks in admirable fashion .
Having been promoted to Vice President and Global Head of Digital Business Planning in 2019 , he steered his team through the various impacts of COVID-19 ; then , as Vice President and Global Head of Supply Chain Planning , Manufacturing and Logistics , he helped alleviate the fallout from Russia ’ s invasion of Ukraine and SAP ’ s subsequent exit from Russia and Belarus .
In his current role as Global Head of Digital Supply Chain , David ’ s priorities include demonstrating strong leadership and ensuring plans are in place to negotiate whatever future challenges may arise .
“ Motivating by purpose is the number one principle I aspire to ,” he says . “ I have a high-performing team of subjectmatter experts , so I help my team understand the purpose of what they do , articulating the value of what we ’ re doing for our customers .
“ I try to lead by example and be highly collaborative because we ’ re so networked within the organisation , with touchpoints internally and externally , that we have to be highly collaborative to be effective .”
When he joined SAP a decade ago , David already recognised the immense potential of artificial intelligence , from
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